Press Releases

The fact is: e-mobility is the future. With it, the market for used electric vehicles is also growing. Therefore, getting ready for this market as a car dealer is a top priority. Training, consulting, and data specialist Promotor is providing more clout in the marketing of used electric cars. In its strategy paper "Marketing Used Electric Vehicles Convincingly," it provides…

Since the beginning of the year, the training and consulting specialist Promotor has taken over training for the products of its parent company DAT Group. The DAT training offer has been bundled in the newly created business unit "DAT Academy" and is now another important pillar of Promotor's portfolio. "For almost 50 years, Promotor has been...

With its 2025 training camp and the various short seminars offered there, Promotor is once again giving the automotive trade important impulses for more success in their everyday work at the start of the year. The range of topics covered in the five free online live training courses is broad and ranges from employee retention in car dealerships, vehicle risk management and data-based advice in aftersales to the sale of used vehicles...

The situation on the used car market, and currently especially for used electric vehicles, requires constant monitoring and strategic adjustments. Although the sale of young BEVs (Battery Electric Vehicles) is relatively straightforward, the situation is different for older electric vehicles with a short range and older charging technology.

Under the motto "Because winning is not a matter of luck", the training, consulting and data specialist Promotor is presenting strong, practice-relevant products at this year's Automechanika in Frankfurt (10 to 14 September) at the exhibition stand of the parent company DAT Group in Hall 11.0, Stand C65. The focus of the innovative Promotor focus products for automobile manufacturers,...