+7 (212) 674-25-10

© 2024 Promoter. All rights available.


Promotor
Web session

Data and people are the key to the automotive future. The training and consulting specialist Promotor uses a practical example from the used car area of ​​a car dealership to show how a functioning, successful concept can be created from regional data and practical advice - and with a guarantee.

Industry experts

Interactive discussions

Current topics

Future-oriented

A good anamnesis and the appropriate medicine are the basis for the recovery and general health of a patient. This is exactly how Promoter works.

Only successful / healthy car dealerships have a future - especially in view of the ever faster transformation of the automotive industry. However, success is no coincidence, but is based on a sustainable, data-based process and highly professional and individual advice from experts.

The training and consulting specialist Promotor combines these elementary skills in its portfolio. Promotor has Germany-wide, but above all regional, data, analyzes it in relation to the respective car dealership, shows its optimization potential compared to the competition and defines the “upside potential” in euros for the company. Experienced consultants and data analysts then make concrete implementation suggestions on site and, if desired, develop a coherent concept with a guarantee of success for the respective car dealership that is unique in the industry.

You can find out how Promotor, a subsidiary of the DAT Group, accurately and consistently accompanies and supports the motor vehicle trade on the way to greater success in the used car business using the example of a selected brand dealer in our Web session on February 08, 2024 from 11 a.m. to 12 p.m.

Our experts

Keynote II: Andreas Serra

Managing Director of Promotor

What it is:

Overview promoter, introduction to the topic  

The trained automobile salesman and qualified business economist began his management career as a project manager for training and consulting at Promotor.

Before Serra returned to Promotor as partner and managing director in 2012, he worked for the Fiat Group Automobiles Germany for 14 years in various international management positions, most recently as board member of Fiat Professional.

Since 2020 he has been managing director of the wholly owned subsidiary of the DAT Group.

Keynote II: Nils Weber

head of Digital Business Development

What it is:

Regional, digital data analysis

The passion of the economist with a focus on information management is to derive relevant information for the automotive industry from data.

The son of a car dealership family has been working for the DAT Group since 2018, initially as a consultant for study projects on future market development in Germany and Europe.

Since July 2020, he has headed the Data & Analytics division at Promotor and acts as an interface to the data world of DAT.

Keynote III: Richard Schneider

head of Consulting

What it is:

Insight into the consulting concept through to success 

The trained industrial clerk gained his first professional experience at a renowned automotive supplier.

This was followed by studying to become a qualified businessman and founding a training agency. Richard Schneider has been working for Promotor since 1996: initially as an author for training courses, later specifically for the used car sector.

Since the beginning of 2024, as Head of Consulting, he has been responsible for all consulting activities at Promotor.

Promotor News

For all the news
For profitable dealers: Promoter at Automechanika 2024
September 3, 2024

For profitable dealers: Promoter at Automechanika 2024

Under the motto “Because winning is not a matter of luck”, the training, consulting and data specialist Promotor presents itself with strong…

learn more
Generation Z in the car dealership: Innovative, agile leadership instead of “business as usual”
22 April 2024

Generation Z in the car dealership: Innovative, agile leadership instead of “business as usual”

Generation Z in the car dealership: Innovative, agile leadership instead of “business as usual” In times of Generation (Gen) Z, traditional...

learn more
Promotor Camp 2024: Online live training Resilience hits the nerve of the industry
March 26, 2024

Promotor Camp 2024: Online live training Resilience hits the nerve of the industry

Promotor Camp 2024: Online live training Resilience hits the nerve of the industry The upheavals in the automotive industry in general, but especially...

learn more